Entries for December 2007
Due to the high demand for the Wii and the nationwide low Wii Availability Amazon changed their policy recently.
Now purchases are limited to only three Wii units peer household while it was three units per month before.
Amazon made this change to give more people the chance to get a Wii before christmas.
Nevertheless the prices are already high.
The situation is not satisfying but it is a fact that you will have to invest more than the suggested retail price to get a Wii.
The Wii is the product with the hghest demand during the last weeks.
There are rumours that the shortage of available Wii consoles is some marketing strategy but in the end the Why is not so important.
For potential customers the only counting fact is that it is extremely hard or quite expensive to get a Wii.
Will the Wii be available better after the christmas days?
Interesting question. We'll see...You are looking for a Wii. You want it desperately. You find tracking sites that do their best to locate where a Wii is available.
So what?
If you are not constantly online to get the latest Wii availability news they won't help you.
You will always be the one that was just one step behind and get the message "Sold Out".
No, it doesn't mean you shouldn't try.
Just give it a chance and you might be lucky.
On the other hand:
Realize that the demand for a Wii is overwhelming.
Whenever the demand is higher than the availability the prices will rise.
That is true for every product.
So face the facts.
If you have to get a Wii before Christmas you will have to pay the high prices.
Thinking to get the Wii these times for a bargain is just like counting on the lottery to pay the next rent.
You don't need a Wii? Fine. So just wait until the craze is over.
You need it? So pay the price and you can have it almost immediately.
It's that simple.
If you want it, you can get it.
Go to the sites where Wii Availaility is given.
Look on Amazon and Ebay.
You can find them there at any given day - but you have to pay the price.
Sorry, but that's just the facts.
According to Comscore.com the Nintendo Wii is the Gadget that was searched for the most this Christmas season.
In average there were 3.7 million searches during the first three weeks of November 2007 for the Wii.
It was followed in search popularity by the Nintendo DS Lite, the Microsoft Xbox 360, the Sony Playstation PSP, and the Sony Playstation 3.
Certainly the extremely low Wii availability made it such a high in demand gadget and that popular.
| | Product | Average Number of Weekly Searches | | Nintendo Wii | 3,758,069 | | Nintendo DS Lite | 1,921,762 | | Apple iPod | 1,650,100 | | Xbox 360 | 918,805 | | Apple iPhone | 706,734 | | Playstation PSP | 583,394 | | Apple iPod Nano | 286,825 | | Playstation 3 | 241,703 | | Nokia N95 | 237,924 | | Samsung U600 | 165,032 |
Source: Comscore.com
Nintendo pulls advertising for The Wii in the UK to get in control of demand.
As dailytech.com is reporting, "the consumer public’s appetite for the Wii is so insatiable that Nintendo has pulled its usual advertising in the UK for its console in hopes to not 'fuel demand' any further."
Further a Nintendo UK official declares Nintendo has "been running the campaign all year round", but they "want to take a responsible stance this Christmas and not fuel demand”.
Well, Nintendos strategy - whatever it was - has worked quite well in terms of creating an unbelievable high demand for the Nitendo Wii but Wii Availability is still incredibly low.
Still the company sells every Wii console that they produce.
Still far more people in the UK and in the US can't get hold of a Wii as there are lucky buyers who got one before the Christmas season.
Nevertheless Nintendo of America's marketing chief George Harrison explaines:
"We're still expecting some shortages in December. But we're not going to be pilling back on our marketing.”
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October, 2007
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